Resonate authentically by deeply understanding what matters to Gen Alpha, Gen Z, and Millennials
Our Mission
To help brands understand and authentically connect with youth in ways that matter
Research & Insights
- Brand & community deep dives
- Behavioral analysis by channel
- Brand resonance scoring
- Community development
- Creator analysis & alignment
Culture Creation
- Community development
- Ambassador programs
- Branded content
- IP development
- Creator partnerships
- Channel strategies

Our insights just hit different
Our research network has 2m+ verified, anonymous youth from across the US that you can tap into at a moment’s notice.
Our research and insights approach is simple:
- We talk to real people in the communities you want to target
- Find out what they care about and what motivates them
- Then build a strategy that aligns your goals with communities you can make an impact in
That’s it. Nothing complicated!
Why does this approach work so well?
We don’t rely on third-party data that is already old when you get it. And we don’t rely on expensive or obscure algorithms to tell you a story you can’t verify.
This means all the data you want comes directly from the audiences you want it from.
Is it safe and reliable?
Yes, completely.
Everything is COPPA compliant. We use opt-in mechanisms to ensure safety and so we can filter respondents based on the targeting you want.
“The Take”
Check out a sampling of our industry insights. Now in entertainment form!




